Sarah Reed, is the founder, CEO and lead at REAL Communication Works. Since 2008, she has worked with highly skilled dementia care professionals to deliver innovative products, projects and communication workshops for a variety of local authorities and other training organisations.
She has been a team member of My Home Life for ten years, conceiving and producing the organisation’s 2012 Big Care Home Conversation. More recently, she has worked as an Action Learning Facilitator on the organisation’s admired Leadership Support programme for Care Home Managers.
Sarah is a member of SUCAB (Service User and Carer Advisory Board) in the School of Health Sciences at City University London, where she is also a visiting lecturer.
In 2015, she served on NCVO’s Volunteering in Care Homes advisory board. In 2017 she joined the DH&SC Quality Matters advisory board.
She is a Trustee and thirty-year monthly volunteer for national older people’s charity, Re-Engage (formerly Contact the Elderly).