The Project
Overview
This one-day workshop for frontline care staff explores the key aspects of communication including empathic engagement, active listening, how memory works, reminiscence as theory and practice, the importance of life story and guidance on using the Many Happy Returns Chatterbox cards. The workshop provides a mix of activities, issues-based exercises and reflective discussions, to improve participants’ existing listening and communication skills.
Structure
A programme requiring 7 single Saturdays of attendance at the XXX Centre for Executive Excellence (7 days over a 3 months period); interspersed with self-development project work within own organisation and a final substantial organisation-based project
Content
• brand definition and management • the development of a new brand identity and website • responsible for ongoing planning and delivery of all marketing activity, online and offline Highlights The company is currently growing and marketing now plays its part in maximising the success. • the new brand and website showcase the company’s significant achievements • ongoing content marketing activity helps Axis to generate sales leads, shout about their successes and keep their client base well informed
